Where lies the crossroads between Media and Music? At what point is music really relevant to Media and Vice versa?Well this is an observational article which is has no direct target or any form of personality witch hunting, this is an article written to address some critical issues in showbiz and players of the game specifically in the eastern region of our motherland Ghana.
Very often, i see lots of media personnel which include DJs, Promoters, Bloggers and Publicists debating and arguing about who is the best among the rest, Seriously! the focus should be about how each of such individuals can use their status to help develop talents and events designed to help build the capacity of talents in the region. For instance eastern region media excellence awards was faced with lots of issues about nomination of who the best promoter or who the best blogger is? does it really matter who wins the honor or who deserved to be nominated, in my opinion what matters is how the individuals nominated can use their recognition whether as winners of the award or as competitors to help in the development of showbiz in the region.
What really Matter? is it who the biggest musician is or who the best media personality is or both? Do you know having the best musicians in the region competing all the other musicians in the Nation would be a great honor to the media personnel of the region? Let say Western region’s efforts to put artistes like Kofi Kinaata and Ayesem in the Limelight goes all the way to give credit to the media people who are helping these artistes to be supertars? How difficult would it be if the media in the eastern region give all push to the most appealing artistes like Tee Rhymes, Talanku, Black Syrup, Koo Kyei, Tyra Meek, Real Longation, Blutut Africa, Koo Ntakra and more to become big names like Kofi Kinaata, Edem, Fancy Gadam , Yaa pono, Kidi, Kuami Eugene, King Promise Etc. imagine how pleasant the region would become in terms of magnitude and appeal. This plea not for music only but other creative art areas like arts and fashion with some emphasis on events also.
The East should know that big names headline big shows, remember ”your own is your own, you can’t make that of someone’ yours if it’s not a gift to you” Analyzing this line brings attention to the fact that names like Kuami Eugene always mention Fadama in their songs but the region keeps claiming them as one of them just like the Black stars do to some players born abroad, This ain’t right! Let’s help real Eastern Region based or accept the region to be super stars then we can now call them our own to headline our shows which would help attract sponsorship for our events and more connects abroad because the region would then be branded as the region with such superstars. Remember the Days of Ampadu, Adofo, Kojo Antwi and Dasebre Dwamena then you can see how the Eastern Music has lost its value and essence, the best we can boast of now is Tee rhymes and per my observation Koo Kyei who has a collaboration with one of the biggest artiste in Ghana and the world Stonebwoy.
Friends of the Koforidua media fraternity, i have lots of respect for you, this is a humble letter with a plea of urgency, let’s all join hands to make our eastern region showbiz sweet, sassy and sexy for our future generation to be proud, posterity should not stir us in our faces for something we had control over. Support Eastern music Awards and make it the best regional awards in the nation. The pick and choose my favorite to push attitude must be eradicated now. God bless Eastern Region, God bless our motherland Ghana.